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Discover the story behind the game

From the olive groves of Palestine to the green fields of Ireland, stories of resilience echo across generations.

Roots & Resistance celebrates these parallels—turning history, humour, and heritage into a shared experience around your table.

About Yalla Craic

Where Stories, Cultures, and Play Come Together

We are two friends from the Arab World —one Palestinian, one Lebanese—now calling Ireland home. Our shared love for storytelling, culture, and human connection brought Yalla Craic to life on a rainy, windswept afternoon in Galway.

What began as a conversation about identity and representation quickly grew into a mission: to break stereotypes not through debates, but through play.

Yalla Craic

How It All Started

When Hiba arrived in Ireland, she quickly noticed that many people—locals and newcomers alike—held misconceptions about each other’s backgrounds. Instead of confronting these divides with heavy conversations, she wondered: What if people could learn about each other by playing together?

Maria, the board-game enthusiast and proud sore winner, loved the idea. Within hours of brainstorming, the concept began to take shape. And so, in true Irish fashion—amid rain, wind, and good company—the seeds of Yalla Craic were planted in Galway.

Yalla!

What is YALLA CRAIC!

Yalla Craic, a phrase that brings cultures together around one game table. ‘How’ do you ask? Well buckle up for a cultural experience.

“Yalla” is the Swiss Army knife of Arabic expressions. Technically it means “let’s go,” but Arabs have evolved it into a multipurpose life tool that covers everything from enthusiasm to passive-aggression.

In short, you can have full conversations with Arabs using only one word—Yalla.

By joining us, you're not just buying a game, you’re supporting storytelling, culture, and resilience.

At the heart of our work is a simple belief

Our Philosophy

Games can bring people together. Stories can build empathy. And play can break down barriers.

Mission

Our Mission

To bring people from different backgrounds together through games that spark storytelling, challenge stereotypes, and create meaningful, joyful connections. We use play as a bridge—making culture accessible, conversations natural, and learning effortless.

Goal

Our Goal

To design engaging, culturally rich games that inspire curiosity, empathy, and shared laughter. We aim to create experiences that not only entertain but also open doors to understanding, celebrate diversity, and encourage people to see each other beyond labels.

Vision

Our Vision

To become a creative hub for intercultural play—building a growing collection of board and card games that celebrate identity, foster connection, and travel across tables around the world. Our vision is simple: more games, more stories, more people connecting through play.

Brains Behind Yalla Craic

Hiba Awaysa

Hiba is deeply passionate about bridging worlds—specifically, the corporate and NGO spheres. With a visionary mind and a commitment to sharing knowledge across diverse mediums, she is driven by a profound love for her culture, her roots, and her Palestinian identity.

Maria Keshderian

Maria brings a lifelong passion for social justice, human rights, and the simple belief that kindness can change the world. Curious about history, cultures, and politics, she found an outlet for connection in the world of board and card games.

Have a Question?

Simply contact us through our website, and we will schedule a consultation to discuss your project and how we can help bring your vision to life.

Whether you’re curious about our services, our process, or how we can help your business succeed, you’ll find the information you need right here.

Whether you’re curious about our services, our process, or how we can help your business succeed, you’ll find the information you need right here.

Whether you’re curious about our services, our process, or how we can help your business succeed, you’ll find the information you need right here.

Whether you’re curious about our services, our process, or how we can help your business succeed, you’ll find the information you need right here.

Whether you’re curious about our services, our process, or how we can help your business succeed, you’ll find the information you need right here.

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